NEXT MBA Review: The Ultimate Catalyst for My Career Change at 43
After a fulfilling career in a different field, I’ve embarked on an exciting new chapter: a transition into digital marketing.
The prospect of blending creativity, strategy, and data analysis in a rapidly evolving landscape has ignited a passion in me.
There’s something exhilarating about connecting with audiences, crafting compelling narratives, and driving real business results.
But as technology rapidly evolves, I realized that the marketing landscape is shifting under our feet.
To stay ahead, I knew I needed to expand my knowledge and embrace the cutting-edge tools that are shaping the industry.
That’s when I discovered NEXT MBA.
NEXT MBA: The Catalyst for Change
While pursuing a Computing degree at Arden University,
I discovered NEXT MBA’s Marketing Director course and AI in Business program.
These programs have been nothing short of transformative. They’ve equipped me with a deep understanding
of core marketing principles, cutting-edge strategies, and the emerging role of AI in shaping the future of the industry.
Learning from the Best
One of the most remarkable aspects of NEXT MBA is its world-class faculty.
Learning from industry luminaries like Seth Godin and the iconic Philip Kotler has been a privilege.
Their insights and real-world expertise have not only expanded my knowledge but also reinforced my confidence in my chosen path.
1. Philip Kotler
Philip Kotler is widely regarded as the “Father of Modern Marketing.”
With over 80 books to his name, including the seminal “Marketing Management,”
Kotler has shaped modern marketing practices and education globally.
His extensive career has made a significant impact on the field,
and he continues to be a leading authority on marketing strategies and principles.
2. Seth Godin
Seth Godin is a marketing guru and prolific author known for best-sellers like “Permission Marketing” and “Purple Cow.”
His innovative ideas have profoundly influenced contemporary marketing strategies. Godin is also a sought-after speaker,
sharing insights on marketing, leadership, and entrepreneurship through his popular blog and numerous public speaking engagements.
3. Brian Tracy
Brian Tracy, CEO of Brian Tracy International, is an expert in personal and business development.
He has consulted for over 1,000 companies and addressed millions of people globally.
Tracy’s expertise in leadership, sales, and personal success strategies has had a profound impact on many individuals and organizations.
4. Marshall Goldsmith
Marshall Goldsmith is a renowned executive coach and author known for his work in leadership development and behavioral change.
Recognized as the world’s top executive coach and a leading business thinker,
Goldsmith has reshaped leadership strategies for numerous global organizations through his impactful coaching and books.
5. Edward Snowden
Edward Snowden, a former NSA contractor turned whistleblower,
ignited global discussions on privacy, surveillance, and government transparency.
He remains a strong advocate for digital privacy rights and government accountability,
stimulating essential debates on these critical issues.
6. Chris Barton
Chris Barton, co-founder of Shazam, revolutionized music identification technology.
His work significantly impacted how people interact with music.
Barton actively invests in and advises startups, demonstrating his commitment to advancing technology and enhancing digital experiences.
7. Omar Johnson
Omar Johnson, known for his roles at Beats by Dre and Apple, excels in innovative marketing strategies.
His expertise spans digital marketing, product launches, and strategic partnerships,
making him a pivotal figure in modern marketing and advertising technology.
8. Jeff Sutherland
Jeff Sutherland, co-creator of Scrum, transformed project management with the Agile Manifesto.
His innovative approach has revolutionized team collaboration and project delivery,
making Agile and Scrum principles essential in modern project management.
9. Adam Cheyer
Adam Cheyer, co-founder of Siri Inc. and AI pioneer,
holds over 60 patents and has significantly contributed to user-centric AI technologies.
His work has advanced digital interaction and productivity, impacting the field of artificial intelligence profoundly.
10. Matthew Luhn
Matthew Luhn, a storytelling expert formerly with Pixar, brings decades of creative experience.
Known for his work on films like “Toy Story” and “Finding Nemo,”
Luhn’s storytelling mastery has influenced business and innovation globally.
11. James Clear
James Clear, author of “Atomic Habits,” focuses on habit formation and behavioral psychology.
His work empowers individuals to cultivate positive habits and foster lasting transformations,
making a significant impact through his writing and speaking engagements.
12. Lars Silberbauer
Lars Silberbauer, a digital leader at Nokia Phones and the International Olympic Committee,
transformed LEGO’s digital presence.
Recognized as a Top 25 Marketing Innovator, Silberbauer inspires with his innovative strategies in the digital marketing realm.
13. Jody Sunna
Jody Sunna, VP of Corporate Communications at Philip Morris International, specializes in corporate communications and crisis management.
With two decades of experience, she has guided and shaped brands through significant transformations.
14. Mitch Lowe
Mitch Lowe, a former executive at Netflix and Redbox, is renowned for his strategic insights in the entertainment industry.
His expertise in business development and strategic alliances has driven growth and innovation in major companies.
15. Alex Hunter
Alex Hunter, former global Head of Digital for the Virgin Group, crafted the brand’s global digital strategy.
His extensive experience in digital marketing and brand strategy has made significant impacts on Virgin’s digital presence.
16. Ambreena Budaly
Ambreena Budaly, a digital advertising leader, currently heads Digital and Media planning at Zurich Insurance.
With roles at Adidas Originals and LEGO, she has pioneered luxury collaborations and strategic content for major brands.
17. Ricardo Caetano
Ricardo Caetano, known for his work at Paramount,
focuses on brand management and digital marketing strategies.
His expertise navigates the complexities of the entertainment and media landscape.
18. Brendan Yam
Brendan Yam, at Paramount, specializes in digital content and brand strategy.
He integrates digital innovations into traditional media, enhancing audience engagement and brand visibility.
19. Ali May
Ali May, a journalist and creative director, has reported for Bloomberg News and Euronews.
His expertise in content creation and digital storytelling has been instrumental across various media platforms.
20. Christian Farioli
Christian Farioli, an expert in digital marketing and transformation, assists organizations in adapting to the digital age.
His sessions focus on leveraging digital tools and strategies to drive business growth.
21. Deborah Navarro
Deborah Navarro, with experience at Meta and SpaceX, offers insights into digital marketing and technological innovation.
Her work involves developing marketing strategies and managing digital transformations in high-tech industries.
22. Markus Sandelin
Markus Sandelin, a digital strategist, excels in tech and innovation.
His sessions cover the intersection of technology and business, focusing on digital transformation strategies.
23. Pedro Fabrebro
Pedro Fabrebro, at RealEfr, specializes in real estate and financial investments.
His expertise in market analysis and investment strategies provides valuable insights into the real estate industry.
24. Eliuth Andres Triana
Eliuth Andres Triana, at NVIDIA, focuses on AI and machine learning applications in business.
His work involves developing AI solutions that enhance business operations and decision-making.
25. Ameed Awad
Ameed Awad, an expert in corporate governance and strategic management,
advises companies on governance practices and strategic planning.
His extensive experience ensures businesses adhere to high standards of corporate governance.
26. Ment Kuiper
Ment Kuiper, at BP, specializes in energy and sustainability strategies.
His sessions cover integrating sustainable practices into business operations, focusing on the energy sector.
27. Hallgeir Gustavsen
Hallgeir Gustavsen, at Vecora, is known for his work in tech innovation and startup development.
His expertise guides tech startups through growth and scaling phases, ensuring sustainable development.
28. Martin Lindstrom
Martin Lindstrom,recognized by TIME Magazine as one of the “World’s 100 Most Influential People,”
is a leading expert in brand and culture transformation.
He is the founder and chairman of Lindstrom Company, helping organizations achieve significant transformations.
29. Allen Hull
Allen Hull, from 1000 Heads, brings extensive experience in social media strategy and digital marketing.
His work focuses on creating impactful and engaging social media campaigns that drive brand growth and customer engagement.
30. Dave Morrissey
Dave Morrissey, at Facebook, specializes in digital content strategy and user engagement.
His expertise helps businesses enhance their online presence and connect more effectively with their audience.
31. Kristen Mirek
Kristen Mirek, from Nickelodeon, focuses on digital media and brand strategy.
She has played a pivotal role in transforming Nickelodeon’s digital presence, enhancing engagement and brand loyalty.
32. Guy Kawasaki
Guy Kawasaki, Chief Evangelist of Canva, is a prominent figure in marketing and entrepreneurship.
His work at Apple and Canva has set benchmarks in innovation and digital marketing strategies.
33. Rupert Fleming
Rupert Fleming, at Samsung, specializes in global marketing strategies and digital transformation.
His work involves integrating cutting-edge technology with marketing practices.
34. Neil Patel
Neil Patel is a co-founder of NP Digital and a highly influential figure in the digital marketing world.
Known for his expertise in SEO, content marketing, and digital strategies,
Patel has been recognized as a top marketer by Forbes and Entrepreneur Magazine.
He is also a New York Times bestselling author and a frequent speaker at industry events (source: Neil Patel).
More Than Just Skills, a Mindset Shift
NEXT MBA goes beyond teaching technical skills; it fosters a growth mindset and encourages continuous learning.
The program’s emphasis on leadership, strategic thinking, and adaptability has been invaluable as I navigate this career transition.
I’m not just gaining knowledge; I’m developing the critical thinking and problem-solving skills that will make me an asset to any marketing team.
My Vision for the Future
NEXT MBA is providing me with the foundation to make this dream a reality.
My ultimate goal is to leverage my newfound skills and relocate to Greece, a country that holds deep personal significance for me.
I envision a life where I can apply my digital marketing expertise in a thriving market while enjoying the lifestyle and culture that Greece offers.
A Final Note
I’m not writing this as an advertisement but as a genuine reflection of my experience.
NEXT MBA has reignited my passion for marketing and given me the tools to thrive in an ever-changing landscape.
If you’re a marketer looking to level up, I can’t recommend them enough.
If you want to read more about me, Check out my other blogs